Ah, the never ending piles of laundry. Who knew that little girls could get so messy?!

Whether it’s food, dirt or the usual washable crayons and paint from school. Toddlers are messy, but I look at it as a sign of them having fun. I count on my laundry detergent to take care of the dirty work. (pun intended!)

I’ve always been pretty skeptical of buying my girls a lot of white clothes, just because I know how messy they can be and the fear of keeping them bright and white seemed impossible. With the new Tide Vivid White + Bright, I know the colors are going to keep fresh and bright!

White is such a great color to wear, but if it’s dirty or faded it just doesn’t work. Tide wants moms to break the rules of white. By following the whiteness regimen, moms should be able to wear white whenever and know that they can bring it back to full brightness.

Tide Vivid White + Bright keeps whites brighter longer allowing you to break the rules of white. Learn more about Tide’s whiteness regimen by visiting DailyCandy.

This is a sponsored conversation written by me on behalf of Tide. The opinions and text are all mine.