Even before I became a special needs mom, I enjoyed checking out the Toys “R” Us Toy Guide for Differently-Abled Kids. It’s a fantastic resource for finding educational and skill building toys. Yesterday, Toys “R” Us announced the release of the 2011 catalog featuring Eva Longoria on the cover, alongside Elijah De La Cerda, a 5-year-old boy with Down syndrome from Fresno, CA.
The guide is made in conjunction with the National Lekotek Center, a nonprofit organization dedicated to making play accessible to children of all abilities. All items in the guide are paired with colorful icons indicating the skills used while playing with toys. In a news release from Toys “R” Us, they also announced that this year’s guide has been increased to 64 pages – bigger than any previous issues!
I was interested to learn about Eva Longoria’s connection to the special needs community. Eva’s sister was born with developmental disabilities and led her to form Eva’s Heroes – a non-profit organization based in San Antonio, providing opportunities to those with special needs to play, learn and enrich their lives.
Check out these beautiful pictures taken during the photo shoot for this year’s Toy Guide for Differently-Abled Kids.
I’m excited to pick up a copy of this year’s guide and talking with Molly’s physical and occupational therapists on which toys would be best for her. With Christmas right around the corner (yikes!), I’d love to get her some toys that are fun, but also beneficial for her.
The guide is available in Toys “R” Us and Babies “R” Us stores across the country and also online at Toysrus.com/DifferentlyAbled
Be sure and check out Toys “R” Us on Facebook for the latest news, promotions and sales. Maybe even drop them a line to thank them for featuring special needs children!
**I received no compensation for this post. I think this is a fantastic initiative and I wanted to share it with you. Thoughts and opinions here are 100% my own and not influenced by others. **
Comments
Tiff
Have you checked out The Discovery Channel toys? They also have some great developmental toys for our little ones! 🙂
Carrie with Children
No! I haven’t checked out Discovery Channel toys – I’ll have to look into it! Thanks for the scoop
Tara P.
This is such a great thing!
Carrie with Children
Tara – It’s really a great guide! It’s neat to see how “helpful” toys can be when it comes to a child’s development!
Karen Moran
WOW – This is so cool. I had absolutely no idea Toys R Us did this. Way to really listen to the consumer and not alienate them. If only more marketers would do this.
Carrie with Children
Karen – It’s a really great guide, regardless of specials needs usage. I love learning what toys work on differing skills and now that Molly is here, I love it even more!
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